The Minister of Information and Culture, Lai Mohammed has said that the Nigerian Government is poised to change the credibility public perception of public media outfits in the country.
According to him, a situation where privately owned media establishments are perceived to be more acceptable than their public competitor is unacceptable to this administration, as government is working towards changing the tie.
He revealed this when the management of the award winning government broadcaster, the Federal Radio Corporation of Nigeria presented the quartet award the station clinched in his office in Abuja on Tuesday.
“We’ll do our best to see that a public owned media outfit in this country performs better than the privately owned outfits. In terms of human resources, facilities and the exposure the public outfits have better pool so why that can’t be translated into massive result and followership.” The Minister stated.
He stressed that the Nigerian Government was working towards ensuring that both in terms of quality and quantity, the public media houses in Nigeria outshines their counterparts in Africa.
Mohammed however challenged the FRCN to be more creative in terms of content generation and production.
“FRCN has to be more imaginative in terms of content. The station can do more programming on the issue of climate change, traffic in big cities, weather reports. You have to open up new frontiers and that can be achieved by thinking out of the box.” He noted.
While presenting the award, the Acting Director General of FRCN, Mr. Clement Oluwole said the support of the ministry was one of the motivating factors for the achievement.
He thanked the Minister and his team for motivating the workforce.
The station clinched 4 out of 5 awards at the 2015 Nigeria Media Merit Award; the categories are; Best Station, Best Producer, Best Presenter, and Best Report of the year.