Data Protection Awareness: NDPC Partners with Digital Influencer Enioluwa Adeoluwa

The Nigeria Data Protection Commission (NDPC) has taken a significant step forward in its mission to promote data protection and privacy awareness in Nigeria by signing a Memorandum of Understanding (MoU) with renowned social media influencer Enioluwa Adeoluwa.

This partnership aims to harness the power of social media to educate Nigerians on the importance of data protection and privacy. The MoU, which will last for six months and is subject to renewal, is also aimed at creating a safer digital landscape for all Nigerians.

Speaking in Abuja, Nigeria’s capital, the National Commissioner of the NDPC, Dr. Vincent Olatunji, stressed that with over 40 million Nigerians using social media daily, data protection and privacy have become crucial concerns. He noted that this number highlights the immense importance of safeguarding personal information in Nigeria’s digital landscape.

“The Nigerian government is really taking this up to ensure that Nigerians are protected. More importantly, we know that about 40 million Nigerians go online every day, which is significant considering there are about 120 million people in total. That is huge. For this reason, we have to ensure adequate measures for safety to safeguard the data within our country.

“And Nigerians know their rights under the Nigeria Data Protection Laws and understand the kind of measures they need to implement to protect their data,” he stated.

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Dr. Olatunji explained that the MoU was signed to increase awareness about data protection and privacy in Nigeria, helping individuals understand their privacy rights and ensuring that data controllers and processors are aware of their obligations.

The National Commissioner emphasised that, with Enioluwa’s social media following, this partnership will aid in educating the public about the Commission’s mandate and in advancing its roadmap for awareness creation.

“This partnership with Enioluwa Adeoluwa marks a significant milestone in our efforts to promote data protection and privacy awareness in Nigeria. We believe that social media has the power to shape public discourse and influence behaviour, and we’re excited to leverage this platform to drive positive change,” Olatunji said.

On his part, Mr. Enioluwa Adeoluwa emphasised that his motivation for collaborating with the Commission is not driven by financial gain, but rather by a desire to contribute meaningfully to Nigeria’s development. He encouraged more young people to participate in nation-building to ensure that Nigeria can become great again.

The Nigeria Data Protection Act, which established the Commission, was signed into law on June 12, 2023, by President Bola Tinubu. Since then, the Commission, led by Dr. Olatunji, has been working actively to ensure that every Nigerian understands his or her privacy rights.

The Commission’s mandate includes protecting the rights of data subjects, promoting data protection best practices, and ensuring compliance with data protection regulations.