Africa day: Meta to hold second annual campaign

To celebrate Africa day, Meta, formerly known as Facebook, is hosting its second annual Africa Day campaign to promote Africans who are making a global impact.

The campaign tagged ” Made by Africa, Loved by the World” will feature eight innovators, creators and business people in Africa, the content producer for the film project, South African filmmaker Tarryn Crossman, said, whose stories will be told for the campaign.

Crossman’s company, Tia Productions, together with Mashoba Media brought out four fellow filmmakers in Ghana, Nigeria, Kenya and the Democratic Republic of Congo to make two- to three-minute documentaries about the subjects.

“So, for example we did Trevor Stuurman here in South Africa,” Crossman said. “He’s a visual artist and his line was, I just loved so much, he says: ‘Africa’s no longer the ghost writer.’ We’re telling our stories and owning our own narratives. That’s kind of the thread amongst all these characters. They all have that in common.”

Meta will also be hosting free virtual training sessions throughout the week. These include training on monetization, cross-border business and branded content.

VOA/ Stephanie .S.