Boomplay, Airtel Partner to Offer Affordable Music Streaming Service
Africa’s leading streaming platform, Boomplay and telecommunications giant Airtel Nigeria, have signed a strategic partnership that will offer subscribers access to affordable streaming on Boomplay.
This partnership rides on the Airtel Streaming Data Plan to give music lovers the opportunity to save more on streaming data cost, as they will enjoy 500MB exclusive data for only N100. To activate the plan, customers are required to dial *141# from any Airtel line.
The General Manager, Boomplay Nigeria, Oladele Kadiri, affirmed the company’s commitment of making music more accessible, saying “We are very optimistic about the partnership with Airtel, which will enhance music streaming and downloading for our users, through affordable data packages, while also cementing the business relationship between the two companies.”
Commenting on the partnership, Airtel Nigeria’s Chief Commercial Officer, Dinesh Balsingh, said Airtel is delighted to offer a platform that will connect more Nigerians to the music they love at a much more affordable cost.
“At Airtel, we are always exploring opportunities that will make life better and more enjoyable for our valued customers. With this partnership with Boomplay, music lovers need not worry about exorbitant streaming cost as we have simplified the experience and made it much more affordable for everyone.”
Through the partnership, Boomplay is living up to its promise of making music streaming more accessible. The media streaming service which was launched in 2015 in Nigeria has over 62 million users.
Telecommunication partnerships across Africa have also played an important role in Boomplay’s advancement strategy, as the company seeks to work with stakeholders to achieve its vision of empowering the African music industry unlock its full potential.
Stephanie .S /Vanguard
