Film Hub to bridge under-employment gap in Nollywood
The Doodle-Film Hub Ltd. says it plans to establish a mass cinema value-chain that bridges the gap that resulted to under-employment in the film industry.
Its Chief Executive, Yinka Ade-Aluko, told the reporters in Abuja on Sunday that this would enhance youths’ employment and empowerment for jobs and career opportunities within film industry and its sub-sectors.
Ade-Aluko, who is also a creative and film entrepreneur, said his company is introducing new production and distribution models that encourages no/low budget production; and one that guarantees affordable and accessible cinema with lowest ticketing, ever possible.
“We are bringing on board a new production and distribution model that challenges the status quo in the Nigerian Film Industry, to engage the youths and empower young and student filmmakers.”
“This will be achieved by filling the vacuum we identified and bridging gaps that were created by the current pattern and the under-employment nuance within the industry and its various sub-sectors and related sectors.”
“From our observation and research, Nollywood produces around 1500 movies annually on the average.”
And, of these movies, less than 1per cent make it to the cinema. Why? Because to make it to the cinema, you would need around N10 million for publicity and Adverts alone,” film entrepreneur said.
According to him, an average Nollywood cinema movie cost around N30 million to make – that makes a total budget of N40 million.
NAN/S.S
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