Design strategist, Mr. Tolu Israel, has urged increased support for Africa’s creative industry through mentorship, improved market access, and enhanced collaboration.
He emphasised that the sector possesses immense untapped potential to drive both economic growth and cultural transformation across the continent.
Speaking in Abuja at the launch of his new book, “Simplicity: The Genius of Less,” Israel said that exposure and exchange programmes are vital to connecting African creatives with global opportunities.
He noted that mentorship remains an essential component of creative growth, adding that many young talents lack the necessary guidance to navigate the evolving landscape of design, media, and innovation.
“If you give exposure, it connects people to markets and other minds. I’m a product of mentorship, and I always say that some people don’t even know they need guidance,” said the strategist, who is the founder of Thirteen Twenty One (1321) Illustrations and Media.
Israel, whose work as a design strategist spans art, media, and leadership, also urged African creatives to take personal responsibility in building a sustainable ecosystem, noting that while government support is valuable, it cannot replace individual effort and collaboration.
“Governments cannot do everything,” he remarked. “Developed nations thrive because their systems work; everyone plays their role, from creators to investors.”
The newly unveiled book, “Simplicity: The Genius of Less,” explores the philosophy of minimalism as a pathway to clarity, creativity, and authenticity.
Israel explained that the book was inspired by the growing complexity of modern life and the need to focus on what truly matters. “True greatness often lies in clarity, focus, and authenticity rather than excess,” he said.
The event, titled: An Evening of Words, Style and Vision, brought together diplomats, creatives, and cultural enthusiasts, with featured goodwill messages from distinguished guests.
The Head of Trade Services at the World Trade Centre, Abuja, Dr. David Opeyemi, commended the organisers for fostering dialogue through art and innovation, describing the gathering as a platform for youth engagement and cultural diplomacy.
Also speaking at the event, the Ambassador of Belgium to Nigeria lauded the author’s philosophy of simplicity, describing it as a universal value that transcends culture.
He noted that simplicity, whether in thought, art, or leadership, reflects wisdom, balance, and discipline qualities essential for building stronger societies.
The ambassador urged Nigerians, especially young people, to embrace simplicity as a lifestyle that promotes focus, balance, and productivity in both personal and professional life.
The evening blended intellectual reflection with artistic expression, reinforcing the central message of the book that simplicity, when embraced as a principle of living and creation, is the truest form of genius.