Britain raises standards for on-demand TV services
Britain has announced a consultation on bringing the rules for on-demand TV services like Netflix, Amazon Prime and Disney+ into line with traditional broadcasters like the BBC, ITV and Sky.
The Culture Secretary, Oliver Dowden said on Tuesday that audiences could be better protected from harmful material like misinformation and pseudoscience while watching video-on-demand services.
“We want to give UK audiences peace of mind that however they watch TV in the digital age, the shows they enjoy are held to the same high standards that British broadcasting is world-renowned for,” he said.
“It is right that now we have left the EU, we look at introducing proportionate new rules so that UK audiences are protected from harm.”
The government also said some service providers had introduced their own standards and procedures for audience protection – age ratings, pin-codes and content warnings – but they were inconsistent.
The consultation comes to an end on Oct. 26, it said.
S.S/Reuters
