Indonesia aims to attract 19.1 million international tourists in 2027, up from its 2026 target of 16 million to 17.6 million, as the government steps up efforts to boost tourism revenue and investment.
Coordinating Minister for Economic Affairs Airlangga Hartarto announced the target on Wednesday, saying the government is focusing on developing six tourism-oriented special economic zones (SEZs) to attract more visitors and strengthen the country’s tourism industry.
The government also targets about $24 billion in foreign exchange earnings from international tourism in 2026. Airlangga said the projected revenue is comparable to the value of Indonesia’s palm oil exports.
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The six designated tourism zones are Mandalika, Kura Kura Bali, Tanjung Kelayang, Tanjung Lesung, Lido and Likupang. The government plans to attract tourists and investors through improved destination development, tourism events and stronger domestic and international promotional campaigns.
Mandalika is expected to welcome 1.6 million visitors in 2027, with the MotoGP motorcycle racing event anticipated to help drive arrivals. Tanjung Lesung, meanwhile, is targeting 1.5 million visitors over the same period.
Airlangga called for intensified promotional efforts across the six zones, emphasising the need to increase their international visibility and attract more visitors.
The initiative forms part of Indonesia’s broader efforts to expand its tourism sector, generate foreign exchange earnings, encourage investment and support economic growth.
