NCF Appoints Brand Ambassador For Women’s Cricket In Nigeria
The Board of the Nigeria Cricket Federation (NCF) has approved the appointment of Adaora Onyechere Sydney-Jack as a Brand Ambassador for Women’s Cricket in Nigeria to further consolidate on the vision for Women’s Cricket.
Women’s Cricket development in Nigeria is a key area with special interest in line with the ICC position on 50-50 inclusion in the sport. The Nigeria women’s team in recent years has gained recognition at national and continental levels with proven talents and potentials to dominate the global scene in the near future.
Sydney-Jack’s appointment comes in recognition of her immeasurable contribution to Gender Equality, advocacy for the empowerment of the girl child and integration of women into leadership positions for societal and Nation building.
Her experience in the broadcasting industry, knowledge of the sports during her school days in the United Kingdom and being involved domestically will play a huge role in propagating Women’s Cricket and also increasing the popularity of the sport in the country.
“As a Federation, we believe that Adaora is a role model for younger generation of women coming through in our society,” General Manager of the Nigeria Cricket Federation, Emeka Igwilo, said.
“Her achievements in propagating the well-being of the girl child aligns with our vision for Women’s Cricket in Nigeria and the ICC 50-50 gender inclusion in the sport.”
The Board of the NCF have continued to make giant strides in the development of the sport across all strata and climes.
Details of her assignment include but not limited to;
- Raising awareness for Women’s Cricket in Nigeria
- Promoting Women’s Cricket through strategic partnership with individuals, corporate and multi-national organisations.
- Represent the Federation in meetings and engagements where Women’s cricket is discussed.
- Provide educational and career counselling guidance for Women’s Cricket in Nigeria, and more.
The last 2 development strategy of the Board of the NCF are centred on “Improving the quality of our players and officials at all levels through regular local and international competition and development events”, and “Maintain appropriate Governance and Finance structures to ensure we run a sustainable business of Cricket”.
Sydney-Jack will resume her duties on behalf of the NCF immediately.